Why We Love Toast
1. 84% of people said cinnamon toast (sans crusts) makes them want to watch “The Flinstones,” drink apple juice and play with their lego
2. 79% of people said that they’re “never too full” for a piece of toast
3. 72% of people salivate at the sound of the toaster lever popping-up
4. 69% of people connect to eating toast in bed
Still not convinced toast is the greatest thing since sliced bread? How about that artist Lennie Payne earns his bread and butter by creating portraits with toast? Did you know that there are websites dedicated to immortalizing toast through art, song and haiku? Or, that there is a Toast Bible and a huge community that collects toaster memorabilia? While we won't be writing a book dedicated to toast anytime soon (good name for anyone who wants to: Toast of the Town), we will be looking into getting a new toaster!
In 1906, prolific author E.V. Lucas wrote that “…the noise from good toast should reverberate in the head like the thunder of July.” Over a century later, his words still ring true. Crunch on, our friends, crunch on.